Let’s try this one last time: quit playing games with black culture
Bryce Randall, Contributing Writer Black History Month is officially over. I’ve gotta say, we did not end it on the best of terms. Apparently, some people still think that cultural appropriation is permissible. I don’t know how many times y’all need to hear it, but not everything the black community produces is for you. We have […]
Influencers dive into public relations, advise students to do ‘due diligence’ when promoting products
Sanjana Ravulapalli, Contributing Writer Three social media influencers discussed working with public relations, the future of social media and advice for current mass communications students at a panel discussion for the Richard T. Robertson School of Media and Culture’s Speaker Series on Tuesday. The discussion was moderated by VCU professor Hailey Spencer. Kait Curnow is […]
Campus reactions to local tragedies illustrate our respect problem
Bryce Randall, Contributing Writer What happened to the concept of being respectful? It seems the most courteous thing students on this campus can do is hold open a door for the person behind them. About a month ago, Alice E. Woodson, 32, was jaywalking — as many of us do — across West Broad Street […]
The Clout Cloud: Student spurs online influence with social media brand
Andrew Ringle, Spectrum Editor At the wooden desk in his small apartment bedroom, sophomore Ilias Anwar was checking his phone again. His business page on Instagram finally surpassed 15,000 followers. Sitting across a wall full of posters, photographs and a clipped picture of his dream car, he scrolled through the latest posts and discussed his […]
Marketing professor shares insights, advice at advertising workshop
Walter Chidozie Anyanwu, Contributing Writer A VCU alumna gave a workshop to a group of students — most of them marketing majors — on Feb. 6 about using Instagram as a marketing tool. The workshop was led by VCU alumna Christina Dick, who is now an entrepreneur and an adjunct professor at the Robertson School of […]